Unesco Green Citizens


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Project begin: 15/09/2019

By cleaning and growing trees and flowers in front of his home, a Senegalese citizen launches the #QuartierVertChallenge (GreenNeighborhoodChallenge) movement.

Leading organisation: La Green Factory
The country where the team is based: Senegal
Covered Countries: Senegal, Ivory Coast, Comoros, Mauritania, Mali, Guinea, Burkina Faso, Niger, Democratic Republic of Congo, Chad, Togo, Cameroon, Congo, Gabon
Theme: Biodiversity, Education for Sustainable Development, Hydrology, Local and Indigenous Knowledge
Sub-themes: Agriculture, Climate change, Cultural diversity, Food and food security, Forests and desertification, Gender equality and women's empowerment, Knowledge sharing, Waste management
Tag: #Africa #Women #Youth
Selection: 2022
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Project needs
Communication strategy design
Digital communication
Equipment supply
Graphic design
In search of financial partners
Logistical support
Monitoring and evaluation
Partnerships development
Project management
Social Media
Sponsorship/ Philanthropy
Volunteer workforce
Web design

In Dakar, Abdou Touré decided to clean up in front of his house and plant trees and flowers. A gesture to his measure to counter the problem of waste and lack of vegetation in his neighborhood. To train his neighbors and raise awareness among other citizens, he posts videos of his cleaning and planting actions on social networks (#QuartierVertChallenge). The QuartierVertChallenge community was born in Abdou Touré’s neighborhood and, for more than a year, the initiative has spread to 15 African countries.

An initiative adapted to different local realities

In each country, members adapt the QuartierVertChallenge to their local reality.

In Senegal, Abdou Touré has integrated urban agriculture into his activities, does micro-gardening on his terrace and has developed an educational program for schools.

Several neighborhoods in Dakar are being transformed and this movement is inspiring initiatives. In the coming years, Abdou Touré plans to expand the project’s presence in other regions and countries, provide members with technical support and make educational tools and guides available.

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